Step into the booming events industry, a powerhouse of economic growth over the last two decades. Brace yourself for a promising future, as the U.S. Bureau of Labor Statistics projects a remarkable 10% expansion in the event planner profession by 2024 — exceeding the average growth rate across all occupations. Become a part of this industry, with approximately 18 million events and meetings generating an impressive $280 billion in spending and fueling $66.8 billion in labor income annually, as revealed by studies in 2016.
Beyond financial impact, events influence the economic development, social well-being, and offer a strategic channel for achieving many business objectives, from fostering community cohesion to elevating branding appreciation and enhancing corporate reputation.
Explore this dynamic and evolving industry, where your communication, marketing, social media, and project management skills can shine. Our course navigates through the event planning domain with case studies, insightful research results, and engaging hands-on activities and exercises.
Designed with your success in mind, this course delivers a detailed background knowledge of the complexities within this thriving industry. Equip yourself with the essential skills to not just navigate but excel as a Certified Event Management Professional.
At the end of this learning course, participants will be able to:
Foundations of event management
Steps of the event planning process
Human resources and logistics in event management
Event assessment and evaluation
Organizing great events